Gregory Smyth

Press releases are one of the web marketing strategies that has proceeded intact from times before the internet was popular to the present day. While the format may be roughly the same, there have been invisible but important changes in the content that allow the documents to connect with the people who need them on a digital platform.

The business side of Thai law has more of an impact on the average citizen's life than many realize; laws that cause changes in the business world inevitably effect the public also. One of the most prominent recent examples of this is the mobile number portability laws which came into effect mid-late last year.

Despite the fact that search engine optimization is one of the fastest growing niches in the IT industry, many people are still at a loss to understand how it all works. The explanations of the process online often include much assumed knowledge. Today we are looking at the basics of how search engines crawl and rank content and how to leverage that for your internet marketing purposes.

Two of the big issues in the corporate world currently are sustainability of operations, and effectiveness of Asian communications solutions and network performance management. It has long been assumed that improving one meant sacrificing the other. Today we look at a plan for 'greening' corporate IT, without sacrificing any speed or reliability.

Ever since Youtube started telling the World Wide Web that they could 'Broadcast themselves', the prevalence of video in our lives has been increasing. There is a huge range of benefits to Asian organizations in adopting video as a preferred Asian communications solution, ranging from the practical and physical to branding.

The fight against piracy is an ongoing issue under Thai law. International sanctions seem set to become tougher in the coming year for continued trademark violations in Thailand, and while there have been tough new Thai laws proposed, there are grave concerns about their justice from both the general public and the Thai corporate legal service community.

Every website has a goal. You know what action you want people to take on your site; knowing how to encourage them to do so is a different matter! Conversion funnel optimization takes both a big-picture and detailed look at how visitors move towards completing your site's goal. Here we introduce you to the web analytics tools and internet marketing techniques for conversion funnel optimization.

Like many of the most popular offshore investment business destinations (Hong Kong, Singapore, BVI), Belize was once a British colony. They have been self-governed since 1964, and building a reputation with business consultancy advisers as an ideal place to set up an IBC ever since. We take an in-depth look at the business environment in Belize.

Creating a law to stop something that society finds unacceptable is only one step towards halting the practice - this is the job of Thai lawyers and police offices nationwide. One of the most problematic laws, and one which causes a great deal of emotional debate, is the law on ivory trading. Thailand lawyers can see both sides of the argument.

Offshore investment businesses, just like corporate offshore banking, is seen as an area ripe for exploitation by unscrupulous people, despite the fact that the vast majority of companies are completely ethical and legal. The arm's length principle is used to ensure that the company can operate effectively and without excessive questioning. We look at how to ensure 'arm's length' is observed.

There's no more exhilarating time of year to be in Beijing than around Chinese New Year; a week-long party where the hope is palpable and the good wishes can almost be grabbed from the air! Today we are looking at what is happening in Beijing over the Chinese New Year period, and which Beijing boutique hotels and Beijing accommodation is the best to stay at over the holiday period.

Like any change in life, the move from a physical to virtualized environment has plenty of benefits ... but throws up plenty of challenges along the way. IT consultants and Asian network integration specialists are constantly finding new solutions to old problems, and the virtualization process has become, technically, highly refined. We look at solutions to technical problems in virtualization.

Virtualization offers a huge range of benefits to organizations; the potential for big monetary savings is a major one. While moving company property into the realm of the virtual makes good financial sense, it also requires some management adaptation. We look at virtualized Asian network operations, and how IT consultants recommend organizations redesign the associated processes.

There has been much confusion and debate over the new environmental regulations in Thailand recently. The saga continues as the Supreme Court recently upheld the decision to halt work on the dozens of construction projects that had not completed Environmental Impact Assessments (EIAs), despite Thai law firm intervention. We look at which companies will be required to build a report under Thai law.

There is a lot of talk about ROI for internet marketing about lately. It is the key measurement of success for any business initiative, but is more difficult to understand than its tiny name implies. How do you know when your search engine optimization and web marketing strategy is having an effect on your offline sales - and how do you tally that up? We give you one approach.